Jenny Vo Nguyen (@heytherejenny): Anime and Pokémon Tattoos in Los Angeles

Some tattoo artists work in every style that walks through the door. Jenny Vo Nguyen, known on Instagram as @heytherejenny, went the other way. She calls herself an anime tattoo artist right in her profile name, and her feed backs that up post after post: Pokémon, Digimon, Studio Ghibli, Dragon Ball, Demon Slayer and video game characters, inked in bright, bold color for clients in Los Angeles at Mezzanine Tattoo Studio. For anyone who grew up on Saturday morning cartoons and Game Boy cartridges, her account reads like a portfolio and a fan page at the same time.

• Name: Jenny Vo Nguyen
• Instagram: @heytherejenny
• Niche: Anime, Pokémon and nerdy tattoo art
• City: Los Angeles, California
• Followers: 45K (as of October 2026)

What Jenny Vo Nguyen posts and how

The account is built almost entirely around finished work. A typical post is a tight, well-lit close-up of a fresh tattoo, often with the original color drawing visible on paper right next to the skin, so followers can see how closely the final piece matches the design. Each photo carries a small round “hey there Jenny” sticker in the corner, a simple watermark that doubles as branding when the images get reshared. With roughly 900 posts on the grid, the archive is deep enough that a new visitor can scroll for a long time and still find characters they recognize.

The subjects lean heavily on Pokémon. Recent uploads include an Aerodactyl, a little Hisuian Zorua, a Caterpie inspired by a scene from the original anime, and a Ditto transformed into Luffy from One Piece, taken from her own flash sheet. Digimon gets real attention too: one recent piece pairs Angewomon and LadyDevimon, posted partly fresh and partly healed, with Jenny noting that the series feels underrated. Disney characters such as Eeyore show up as well, alongside internet favorites. Her story highlights are organized the same way fans think, with separate sections for Pokémon, Anime, Demon Slayer, Dragon Ball, Digimon, Ghibli, Avatar and Video Games, plus folders for Healed work and client Reviews.

Why it works

Niche focus is the biggest reason the account stands out. Plenty of artists can tattoo a cartoon character, but someone searching for a Pokémon or Digimon tattoo in Southern California wants an artist who clearly loves the source material and has done it many times before. Jenny’s grid answers that question in a few seconds. Her captions add to it: she often explains who the character is or why a scene matters, which turns a tattoo photo into a small piece of fan culture that other fans want to comment on and share.

She also keeps the business side clear. Her bio points to a separate flash account, @heytherejennyflash, where her ready-to-tattoo designs are grouped together, and it directs booking through a link instead of direct messages. That separation keeps the main feed focused on finished pieces while still giving potential clients an obvious next step.

The featured post below shows that range in miniature. It is a tiny Moo Deng, the viral baby pygmy hippo, tattooed as a gap filler between larger pieces on a client’s arm, with sparkles and a little heart around it. Jenny called it “a tiny baby gap filler,” and it is a good example of how she adds personality to even the smallest commission.

What you can learn from @heytherejenny

First, pick a lane and name it. Putting “Anime Tattoo Artist” in the profile name tells both people and Instagram search exactly what the account is about. Second, show proof, not just results: placing the original drawing next to the finished tattoo, and keeping a Healed highlight, builds trust with people deciding whether to book. Third, organize your archive the way your audience browses. Highlights split by franchise make it easy for a Dragon Ball fan or a Ghibli fan to find relevant work fast. Fourth, give each part of the business its own home, with flash designs on a separate account and booking handled through a link.

Frequently asked questions

Who is Jenny Vo Nguyen?

Jenny Vo Nguyen is a Los Angeles tattoo artist who posts as @heytherejenny on Instagram. She specializes in anime, Pokémon, Digimon, video game and other nerdy tattoos, and her bio lists Mezzanine Tattoo Studio.

How many Instagram followers does Jenny Vo Nguyen have?

About 45,000 followers (45K) as of October 2026.

What is her content about?

Her feed shows finished color tattoos of anime and game characters, often next to the original drawing, along with flash designs, healed work and captions about the characters she tattoos.

Jenny’s account shows how a clearly defined niche, consistent photos and a deep archive can turn an Instagram grid into a booking tool. If you are building your own creative business on the platform and want your work to reach more people while you keep posting, you can start by adding more Instagram followers to your profile and let your portfolio do the rest.