The US has the most competitive creator economy in the world, and that is exactly why the most interesting accounts are often not the biggest ones. Emerging creators in New York, Los Angeles, Atlanta, Miami and smaller cities are building loyal audiences around fashion, beauty, music, fitness and everyday life.
This page gathers every American Instagram creator we have profiled at InfluCheap, grouped by niche. For each one we explain what they post, what sets them apart and what you can learn from how they present their content.
How we pick these creators
Every profile here is a public Instagram account based in the US, reviewed one by one before we write about it. Follower counts are estimates as of the date of each article.
Want to grow like them?
Every creator on this list started from zero. If you want to speed up your own account, at InfluCheap you can buy Instagram followers and get likes for your posts, with no password and WhatsApp support.
Frequently asked questions
How often is this list updated?
Automatically: every time we publish a new creator profile, it shows up here.
Do these influencers work with InfluCheap?
No. Our profiles are editorial: being on this list does not mean the creator has bought or uses our products.
What kind of creators are featured?
Mostly emerging and mid-size creators in fashion, beauty, lifestyle, music, fitness and photography, with a real and active audience.
Latest profiles by niche
This list updates automatically every time we publish a new profile.
Fashion (19)
- @courtthecreative: The Atlanta Creator Who Customizes Her Own Streetwear
- Ruby Lassi (@darealruby): A Streetwear Buyer Doing Fit Checks in NYC
- @daisychainlizzy: A 1920s Flapper Making Synth-Pop in New York
- Ramani Akkati (@ramaniakkati): Office Fits, Hair Tips and Bay Area Life
- @yeigabby12: Turning Everyday LA Outfits Into Instagram Content
- @ashleyhollis_: Big Brother Winner Now Building a Beauty Feed
- @_iloveyada: Wig Installs and Fashion Content From Nashville
- @camifromtheinternet Puts Mexican Fashion Front and Center
- @kaitlawson_: A New Mom’s Book and Style Diary in Nashville
- @ijeomatoo: A Second Instagram Just for Beauty and Fashion
- @victoriaarreaza: The Miami Feed Mixing Beauty and Fashion
- @imbellaangelina: Hosting Live Shopping for Luxury Resale Fashion
- @chloelaverson: Whimsical Fandom Style With a Pastel Twist
- @bonnibelr: A Miami Model Building a Fashion and Beauty Feed
- @27_sebastian: Menswear, Fitness, and a Sense of Humor
- @nuskafrombrooklyn: Founder Bringing Brooklyn Style to Instagram
- @gennstyles: Detroit Styling Tips for Everyday Wardrobes
- @gabrrieellaa: A Sleepwear Designer’s Life on Instagram
- @rymzeno: Bringing Atlanta Streetwear to the Instagram Feed
Sports & Fitness (12)
- Matthew Shaw (@matthewevanshaw): The Founder Behind Bebida’s Trivia Reels
- Caleb Douglas (@cddouglas_): From Texas Tech to No. 75 Pick of the Dolphins
- Melisa Rollins (@melisa_rollins): Two Leadville 100 Wins and a Comeback
- John Peterson (@jpetepga): PGA Tour Pro Turned Fort Worth Garage Door Owner
- JR Ritchie (@ianritchiejr): Tommy John, Then a Win in His Braves Debut
- Bradford Webb (@b_webb_9): Banana Ball, Faith and Life on the Firefighters
- Adam Oller (@adamoller): The Houston Pitcher Who Became a KBO Ace
- Bradyn Lange (@bradyn.lange): Gravel Racing in the Stars and Stripes
- Vincent Green (@vincentgreen_): Skating His Way Across America
- Kate Rogge (@k8rogge): From Texas Pom to Dallas Cowboys Cheerleader
- @yofitfrank: Building Muscle and Confidence, One Reel at a Time
- Sam Blaskowski (@samblaskowski): The Florida Sprinter Who Ran a 9.89 in the 100m
Beauty (8)
- @_s.h.a.i__: Beauty, Health, and Lifestyle Content on Instagram
- @allyrooker: Beauty, Home, and an Anti-Brain-Rot Mindset
- @makeupbymarkella: Airbrushed Bridal Glam on Long Island
- @kyleechuaa: Nashville Style, Beauty, and Real-Life Moments
- @tytheglamking: Luxury Hair and Makeup Artistry in Atlanta
- @lianavalentere: Wellness, Beauty, and a Positive Mindset
- @makeupbyperlalarios: Soft Glam Bridal Artistry Worldwide
- @mgowerrr: Beauty, Motherhood, and Everyday Life in Nashville
Lifestyle (6)
- Joslyn Pedersen (@joslynmargaret_): Get-Ready Videos From Utah to Rio
- Dana Joelle (@danajoelle._): Chicago Nights, Good Reads, and a Public Diary
- @yuliyasupin_design: Destination Wedding Design, US to Europe
- @thirdspacesmiami: The Account Behind Miami’s Culture Scene
- @elizabeth.edmonston: Cal Field Hockey Meets Campus Style
- Mia Hutchinson (@miahutchins0n): Fashion and Family Life Worth Following
Other niches (4)
- @therealauj is Carving Out a Fashion Niche on Instagram
- @valengcor: The Denver Duo Turning Fashion Into Content
- @elukolic: How One Account Blends Menswear and Fitness in NYC
- @aaliyahmitchellebeauty: Building a Beauty Brand on Instagram
Music (3)
- Mitch Prewitt (@mitchprewitt): The Homewood Drummer Touring With sombr
- @parkergenoway Directs and Designs Concerts for Pop Stars
- @livinloudwithmarc: Singing and Talent Rep Life in Music
Photography (3)
- Katherine Collins (@katherinecollinsphoto): Weddings From Tampa to Minnesota
- @s2rp3roi: Drone Photography Capturing Hawai’i’s Coastline
- @m.a.shoots: Turning Weddings Into Editorial Photography
Art (2)
- @tomaritzj: The Detroit Model and Artist Who Hand-Makes Her Costumes
- Jenny Vo Nguyen (@heytherejenny): Anime and Pokémon Tattoos in Los Angeles